If your Sub-Zero fridge… It’s Easy being Green


For Sub-Zero, it’s easy to be green. It’s a part of their heritage, the way they do business, as a privately held, family-owned company. For over 60 years, Sub-Zero has been a leader in food preservation and green products. Sub-Zero invented Dual Refrigeration; they created it to keep food fresher while using less energy in the long run.

For Sub-Zero, green is more than just an Energy Star rating. Even their largest refrigeration product, the Sub-Zero PRO 48, uses less energy per month than a 100-watt light bulb. From being built in the USA, to supporting organic farmers and food artisans, to using renewable energy, to extensive recycling, to sourcing environmentally friendly materials and supplies, to providing living wages to their factory workers – Sub-Zero & Wolf have been ‘green’ long before the term even existed.

As a result of more than 60 years of being green, Sub-Zero was ranked on the Top 10 list of Green Brands in 2007 by the ImagePower Green Brands Survey. In this independent, 3rd party research, more than 3000 consumers in the United States and the United Kingdom were polled to rate the most ‘green’ brands. They were asked to rank only the brands they were familiar with. The survey also indicated that an increased number of Americans are displaying positive green attitudes and behaviors, which illustrates that consumers are demanding that more companies implement sustainable business practices.

Top 10 Green Brands according to the ImagePower Green Brands Survey:

  1. Whole Foods Market
  2. Wild Oats Markets
  3. Trader Joe’s
  4. Toyota
  5. Honda
  6. Sub-Zero
  7. Ikea
  8. Body Shop
  9. G.E.
  10. Aveda